3 Lingerie Trends Celebs Really Want You to Buy


Can you tell we have a bit of a lingerie obsession here at Who What Wear? Just in the past few weeks alone, we’ve covered the rise of the “naked” underwear trend, the reemergence of sophisticated cutouts, and the revival of the “boring” shapewear lingerie trend. All this is to say we spend a lot of time keeping up with the newest arrivals across the undergarment category in order to bring you the latest and greatest in lingerie.

With so many celebrities turned designers delving into the category as of late, we’re curious: Can Rihanna, Emily Ratajkowski, Rosie Huntington-Whiteley, and Ashley Graham persuade you to buy into the following trends? Because, frankly, we’re convinced. Spanning eye-catching neon lace to flirty florals to non-basic nudes, these are the lingerie trends everyone from RiRi to EmRata is currently obsessing over—and we’re into them. Keep scrolling to see and shop three celebrity-approved lingerie trends we’re coveting.

If Emily Ratajkowski’s Inamorata, Rihanna’s Savage x Fenty, and Rosie Huntington-Whiteley’s Autograph lingerie collections are any indication, the neon lingerie trend isn’t going anywhere anytime soon. With summer heating up, now is the perfect time to test out the bold trend with a barely there lacey number.

If you haven’t jumped on the floral-print lingerie trend yet, let Rihanna, Huntington-Whiteley, and Ashley Graham convince you to give it a try. Whether you prefer bold flowers in bright hues or subtle micro prints in neutral shades, there’s something for everyone when it comes to shopping this celeb-backed lingerie trend.

From the honey-hued “naked” lingerie in Savage x Fenty’s latest line to the luxurious silk-and-lace separates Huntington-Whiteley’s collection for Autograph, non-basic nudes are the sleeper lingerie trend of the summer. We’re calling it. Practical and timeless, non-basic nudes are by far the easiest lingerie trend to buy into.

Up next, six lingerie trends that will never die.



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