That said, even though achieving a minimal makeup look sounds simple enough (and looks barely detectable on IG), any artist behind said looks will tell you they require heftier strategy, work, and products than you might think. Thus, we tapped one of the best makeup celebrity makeup artists in the business, Mary Phillips, to give us the 411 on the signature no-makeup makeup look she personally gifts all the gorgeous peeps listed above with. And yes, there are some tips and misconceptions about no-makeup makeup she wants you to know. For starters, skincare is important, but it’s not everything.
“I think a big misconception about achieving a minimal makeup look is that people just do their skin and nothing else,” she tells us right off the bat. “Makeup is required, and it’s important to include eyes, lips, and cheeks so the look is still balanced.”
According to Phillips, less is still definitely more when it comes to the products you’re piling (or not piling) on, but strategically adding pops of color all over the face is key in order to give your face dimension and to achieve that covetable “sculpted” makeup MO models like Jenner and Bieber have made their trademark. (Oh, and using multipurpose products is an easy way to achieve a monochromatic, minimal look with the least amount of formulas.)
“Take time to experiment with products and see what makes you feel the most confident,” Phillips adds. “Using quality products that you are comfortable with will help you achieve a no-makeup makeup look with ease.” Want more? Here, Phillips shares her six best tips for nailing a perfect no-makeup makeup look along with her simple, 10-step process below. Keep scrolling!